Briana Nicastro on LinkedIn: Engaging the workforce for a better employee experience | Alight (2024)

Briana Nicastro

Regional Sales Exec @ PlanSource | Girl Mama | Animal Rescue Enthusiast

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Worth the read!I've heard this story time and time again:You, as a HR/benefits professional, have worked tirelessly to enhance your benefits packages. You've taken valuable employee feedback, done all the research on vendors and offerings, create a communications plan, successfully roll out the new benefits. Shockingly, participation isn't what was expected. Why is that?There's no sure answer. It could be the perceived complexity of the program, how the program was communicated, time of roll out, etc.Alight Benefit Guidance could be key in a successful roll-out of a new program (or increasing participation in an existing plan.) Let's chat!

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Briana Nicastro on LinkedIn: Engaging the workforce for a better employee experience | Alight (33)

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Briana Nicastro on LinkedIn: Engaging the workforce for a better employee experience | Alight (2024)

FAQs

How do you encourage employees to engage on LinkedIn? ›

To encourage your employees to create LinkedIn profiles, you can emphasize the benefits of professional networking, personal branding and career development. Offer training sessions, highlight success stories from employees who have benefited from LinkedIn and showcase how it aligns with the company's goals.

How does LinkedIn help employees? ›

Once hired, businesses can use LinkedIn to provide their employees with ongoing training and development opportunities, which can help them grow and advance within the company. Overall, LinkedIn can serve as a valuable tool for businesses looking to increase employee engagement, retention, and productivity.

What should I post on LinkedIn to increase engagement? ›

In conclusion, visual content is a powerful tool that can enhance the effectiveness of your LinkedIn posts. By incorporating compelling images, infographics, videos, and slideshows, you can capture attention, convey your message more effectively, evoke emotions, and increase engagement.

How can LinkedIn help you professionally? ›

You can use LinkedIn to find the right job or internship, connect and strengthen professional relationships, and learn the skills you need to succeed in your career. You can access LinkedIn from a desktop, LinkedIn mobile app, or mobile web experience.

Why is LinkedIn so effective? ›

Build Your Brand

LinkedIn is an excellent platform for developing and strengthening your brand. It can increase your visibility as an individual, even as it allows you to raise your company's profile. For example, sharing samples of your work is a great way to demonstrate that you can get the job done.

How should employees use LinkedIn? ›

If you, as an employee, list a specific company in your profile, it creates a link between you and the company. If your profile is well-optimized with detailed descriptions, it can enhance the company's overall online presence. The same goes for Google search.

How do you encourage someone on LinkedIn? ›

Mentioning a connection or other members encourages engagement with your posts and comments. Connections or other members mentioned get notified about the post or comment. A post or comment is associated with a connection's or other member's profile.

How do you motivate someone on LinkedIn? ›

In your dialogue with them, start talking about the win more than you're talking about the work because you're often telling them to work and be motivated. Instead, they want to talk about getting the thing, and that will motivate them.

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